Struggling to sell complex or customizable products online? Expivi’s 3D product configurator software lets customers visualize, configure and personalize products in real-time, with instant pricing and seamless integration into your eCommerce stack.
Expivi's 3D product configurator software
±15 minutes. No commitment.
✔ Better buying experience, reduce errors & increase conversions
✔ Dynamic pricing with built-in CPQ functionality
✔ Seamless integration with your eCommerce platform
Trusted by companies worldwide
Composable product configurator software built for flexibility and scale
Expivi is more than just a 3D product configurator. Our product configurator software is built as a composable platform, allowing you to tailor every part of the solution to your business needs.
- Combine powerful modules like visual CPQ, design to print and a real-time 3D configurator in one platform
- Integrate seamlessly with your existing systems, including CMS, ERP and PIM
- Enable dynamic pricing, product configuration and automation across your entire workflow
- Create omnichannel experiences for eCommerce, B2B, in-store and dealer environments
Explore our successful configurators
What makes Expivi’s 3D product configurator software unique?
Powerful 3D and AR product configurator
Expivi’s 3D product configurator enables customers to interact with products in real time, viewing them from every angle, customizing options and instantly seeing the result. This creates a more engaging buying experience, increases purchase confidence and significantly reduces returns.
Seamless integration with eCommerce and ERP systems
Expivi integrates effortlessly with your existing eCommerce platform and backend systems such as ERP, PIM and CRM. Product configurations, pricing and order data are automatically synchronized, helping you streamline operations while gaining valuable insights into customer behavior.
Automated pricing with built-in CPQ functionality
With integrated CPQ (Configure, Price, Quote), customers instantly see accurate pricing based on their selections. Even complex pricing rules are handled automatically, making it easy to offer customized products while increasing average order value and reducing manual work.
Frequently asked questions about 3D product configurator software
Can a 3D product configurator handle complex product configurations?
Yes, a 3D product configurator is built specifically to manage complex product logic, including dependencies, constraints, and modular setups.
In practice, this means you can control how users configure products:
- Only valid combinations are allowed
- Options dynamically change based on previous selections
- Technical or modular products become easy to configure
For example, when selecting materials, sizes, or components, the configurator automatically adjusts what is possible, preventing incorrect orders before they happen.
If you’re dealing with advanced pricing logic, this is often combined with CPQ software to ensure both configuration and pricing stay accurate.
Can I integrate a 3D configurator with my existing platform?
Yes, and in most cases integration is faster than expected, especially with standard eCommerce platforms.
Below is a quick overview:
| Platform | Integration type | Result |
|---|---|---|
| Shopify | Plugin / API | Fast deployment, minimal dev work |
| Magento | Extension / custom integration | Full flexibility for complex setups |
| WooCommerce | Plugin | Easy setup for existing stores |
Once integrated:
- configurations are added directly to the cart
- product data flows into your existing order system
- no need to rebuild your webshop
Find your integration.
Does a 3D configurator support real-time pricing and CPQ?
Yes, real-time pricing is one of the core advantages of a modern 3D configurator.
Instead of static pricing, customers immediately see how their choices impact the total price.
How it works step-by-step:
- Customer selects product options
- Pricing rules are applied in real time
- The total price updates instantly
- A complete configuration + quote is generated
This eliminates manual quoting and reduces friction in the buying process.
For businesses with complex pricing models, this is typically powered by CPQ functionality, ensuring accuracy even with large product catalogs.
Can a 3D configurator be used for on-demand or made-to-order production?
Absolutely, this is where a 3D configurator becomes a true business enabler.
Instead of manual workflows, the entire process becomes automated:
| Step | Without configurator | With configurator |
|---|---|---|
| Order input | Manual entry | Auto-generated from configuration |
| Error handling | High risk | Validated automatically |
| Production prep | Manual interpretation | Direct output (files/data) |
This makes it possible to scale personalization without increasing operational complexity.
It’s especially powerful when combined with design-to-print workflows.
What systems can a 3D configurator integrate with?
A 3D configurator doesn’t operate in isolation, it connects to your full digital ecosystem.
Typical integrations include:
- eCommerce platforms (Shopify, Magento, WooCommerce)
- ERP systems like SAP
- Other systems true API
This ensures that all data, from configuration to order to production, flows seamlessly through your organization.
If you want to explore specific integrations, check the integration overview.
Is a 3D configurator suitable for my industry?
In most cases: yes, especially if your products involve variation, customization, or complex options.
Industries where 3D configurators deliver the most impact:
- Furniture & interior
- Manufacturing & industrial products
- Fashion & apparel
- Sports equipment
- Mobility & automotive
- Print & packaging
If your customers need to choose, customize, or visualize, a configurator adds immediate value.
You can see real-world use cases here: customer cases.
How does a 3D product configurator improve the customer experience?
A 3D product configurator significantly improves the customer experience by making products interactive, visual, and easy to understand.
Instead of static images, customers can actively explore and configure products in real time. This creates a much richer product experience.
What changes for the user:
- They can rotate, zoom, and inspect products from every angle
- They instantly see the impact of their choices
- They feel more confident about what they are buying
This level of 3D product visualization and interaction reduces hesitation and keeps users engaged longer on your website, which directly impacts conversion rates.
It’s especially powerful in eCommerce environments where customers can’t physically see or touch the product. Learn more about this in our eCommerce solutions.
Can I offer personalized or customizable products with a 3D configurator?
Yes, a 3D configurator is one of the most effective ways to offer fully personalized and customizable products at scale.
Customers can build their own product by selecting options such as materials, colors, sizes, or features, all within a guided interface.
Typical customization options include:
| Customization type | Examples |
|---|---|
| Visual | Colors, materials, finishes |
| Functional | Components, add-ons, configurations |
| Personalized | Text, logos, custom designs |
Because everything is validated in real time, customers can only create valid configurations, eliminating errors while enabling full product personalization.
This approach allows you to move from selling standard products to offering made-to-order or mass customization, without increasing operational complexity.
For businesses working with printable or custom designs, this can be extended with design-to-print functionality.
Industries powered by Expivi’s 3D product configurator
Matthias Leibitz – CEO – T1tan
“Personalized products help you build lasting customer loyalty, they receive something unique, directly from your brand. Every item is made to order, so there’s no need for inventory.”
Discover what Expivi can do for your business
Get a personalized walkthrough of how you can simplify complex products, improve customer experience and scale your sales.
- Discover how Expivi helps your business grow.
- Suitable for organizations of any size.
- Seamlessly integrates with your existing (eCommerce) systems, such as CMS, ERP and PIM.
±15 minutes. No commitment.