3D Jewelry Configurator for Stunning Product Visualization

3d jewelry configurators are here to stay, and customers love them for many reasons. Both consumers and eCommerce stores are benefiting from this modern software. Market research expects the global jewelry industry to exceed 500 billion USD by 2030. The industry also believes that eCommerce will continue taking more market share. 

Augmented reality (AR), 3D jewelry configurations, and digital design capabilities significantly increase eCommerce success. Expivi’s technology makes shopping for these detailed pieces entertaining and enlightening. In addition, you don’t have to ask a clerk to open a case whenever you want to see a new piece of jewelry! 

Use 3D configuration to increase jewelry sales

Selling jewelry online can be difficult with simple 2D product photos, but in 3D, your customers have a better opportunity to know what they’re buying. Ultimately leading to higher conversions and, hopefully, more lifetime customers. 

It’s always more accessible to sell to a past consumer. You will likely hear from them again by giving a unique and enjoyable initial shopping experience. Shoppers will also come back to your site to play with the 3D technology, which is excellent for your brand awareness. Getting people to remember their positive shopping experience is what our software can do for your business. 

3D Jewelry Configurators for Custom Orders

People want to be individuals more than ever, and we are happy to celebrate their uniqueness by offering a custom shopping experience.  

Jewelry can have an infinite amount of details. The possibilities are limitless. Customizing takes the guesswork out of the manufacturer’s process and gives it directly to the consumer. Ensuring they get precisely what they want. A 3d configurator will also allow you to have a better understanding of what customers are looking for. Information that you can then use to create new lines of jewelry that are in line with what your clients want.

Engagement rings in 3D

With 3D product visualization, shoppers will feel more comfortable purchasing important items online. That’s the engagement ring’s case. By integrating a 3D configurator into your website, you’ll be ensuring people end up with a ring they genuinely love.

You may think buying an engagement ring online is risky, but with 3D, there’s a higher level of transparency in your eCommerce store. You are making the consumer feel like they are shopping in-store and giving them the confidence to buy. 

Jewelry Configurators make details stand out

Before eCommerce jewelry, you had to look under a magnifying glass to see details. Not anymore; in 3D, even the smallest details are digitally magnified. Shopping with 360-degree capabilities on modern devices is a game-changer. So let those stunning jewelry pieces shine in a contemporary light.  

3D jewelry configurators build trust

Trust in the eCommerce space is valuable and a contributing factor to winning over a customer. Allowing the customer to view your products in a 360-degree virtual space can make this journey much more manageable. 

Not to mention, they will like shopping your 3D store immediately. A 3D configurator is an eye-catching and informative way of making your product pages stand out; customers will quickly prefer shopping with you over the competition.

Increase time on site with 3D configuration

Getting traffic to your eCommerce store is hard enough. So when they land there organically or through ad spend, you want to keep them there. As a result, 3D eCommerce stores spend much more time on-site than their competitors in 2D. 

A 3D configuration platform will also positively influence your KPIs since it provides certain gamification, which entertains and allows users to interact more often with your website.

Increased time on site benefits your eCommerce in many ways. One, the likelihood of a visitor turning into a customer will increase. Two, search algorithms use this as a significant factor for your search rankings. The higher you can climb in the rankings is directly tied to traffic and sales. Search engines want to position engaging sites, and becoming an industry leader in eCommerce is easier with 3D and AR.

Yellow backgrounf with white blocks representing the efficiency of a 3D jewelry configurator

 

3D Jewelry Configurators Software Creates Social Interest

Simply adding 3D and augmented reality to your eCommerce store will have people talking. Many consumers have never seen it or used it. People will be impressed by the look, feel, and user experience of your eCommerce store. 

When you provide a new and unique online experience, it’s more likely that people will want to share it with friends or maybe post it on their social media. Your customers will be well impressed with your store’s advanced technology and just how much fun it adds to their shopping journey. Keeping those customers happy and talking is the best free and honest marketing you can have. 

Stay ahead of the curve 

Don’t be the last one in your industry to adopt 3D jewelry configurators and AR. You have the opportunity to get ahead of the competition with Expivi. 360-degree shopping is only increasing and will eventually become a standard, take the initiative to let your company be the first in your space. This will have your competitors scrambling to catch up with you. 

So come along for the ride and make your eCommerce store a functional work of art. Contact our team to know how it can work for your particular jewelry business.

Did you like „3D Jewelry Configurator for Stunning Product Visualization“? Then have a read at our guide on how to create your own configurator.

6 Reasons Why Normal Product Imagery Isn’t Enough for Online Businesses in 2022

Normal product imagery used to be a good enough contributor to the customer experience (CX) chain, but the world has changed and hyper-personalization is where it’s heading.

The way clients engage with your products online is pivotal to their buying journey. Are you fully transparent about how your products look? Do you allow customization? Do you provide different showcasing formats?

Having normal product imagery will not set you apart from your competitors. Stepping up your game with 3D configuration and augmented reality (AR) will. It will put you at the forefront of eCommerce.

This is why regular product imagery doesn’t cut in anymore.

1#With 3D configuration, what you see is what you get

Normal product imagery can be misleading.

The shape of the actual product might be slightly different because of the angles, the color might not be exactly right. 3D configuration allows shoppers to have a true understanding of how the product looks from all angles. That’s right 360° views. 

2#Customers are demanding more from online shops

3D visualization and AR can help you achieve a better CX. By implementing 3D configuration and AR, eCommerce stores are seeing increases in conversions up to 40% in some cases. 

With the fast-paced content that is being created on platforms like Instagram Reels and TikTok, digital consumers need something which instantly grabs their attention. 3D configuration and AR tech do just that, unlike traditional product imagery.

3D configuration enables the buyer to personalize the product, changing color, size, material, etc. Augmented reality puts the product in any environment, all you need is a device with a functional camera. This will undoubtedly lead to greater product engagement.

Talk about leveling up the customer experience!

3#Personalization and customization are difficult with regular product imagery

80% of clients are more likely to purchase a product from a brand that provides personalized experiences. 36% of clients say that retailers need to offer more customizable options. 

The customer has spoken, are you listening? With 3D configuration and AR technology, the options for a unique buying process are limitless. It allows your customers to create something that is unique to their wishes and needs.

This has obvious consequences in sales. A trailer company based in Belgium experienced a 150% increase in their sales in just three years after implementing Expivi’s 3D configurator. Why? Because, according to a study, 90% of shoppers are willing to pay more for customized products.

product imagery of a trailer configurator in a computer

4#Returns are a major online shopping problem

Online shopping is the new normal, don’t you agree?

Returns are a tricky thing in the e-commerce equation. Shoppers expect to be able to return items easily and free of charge. This is not only bad for online businesses’ pockets but also frustrating for both parties. 

Augmented reality and 3D visualization are associated with less buying remorse, by enabling clients to have a good understanding of how the product can look alone and in a specific context. 

Fewer returns mean happier customers. A good CX strengthens the business reputation and increases recurring customers. Not to mention the extra dollar saved in shipping costs.

5#Customer loyalty is hard to get

3D configuration creates the perfect opportunity for buyers and retailers to build more solid and trusted rapport. Product imagery only allows a certain level of engagement and personalization, which is why it’s not your best option.

Clients can have a product that is exactly what they need and they know where to get it. A good customer experience will positively impact brand reputation and, therefore, client loyalty.

6#eCommerce should welcome the metaverse

Current market reports are expecting AR value to be $50 billion by 2024. Does this surprise you? User experience, customization, and design are definitely improved with AR. People can really experience the products without having to leave the comfort of their homes.

AR is a market trend in 2022 for e-commerce and it will continue on being so in the following years. AR not only makes online shopping more enjoyable but also more accurate. That’s why companies are trying to integrate AR-related tech into their strategy. 

Augmented and virtual reality go hand-in-hand, and they are fast becoming essential for e-businesses, particularly those that struggle more to sell online such as home furnishings, cosmetics, and footwear, which see a high return rate. 

AR introduces a gamification quality to the buying experience where consumers are able to make more informed decisions about their purchases, feeling more confident about trusting a certain brand.

The future of online shopping lies in 3D configuration and AR, not in plane jane product imagery. It’s up to you to decide where you want your online business to be. Lead the path or expect to follow.

If you’d like to know more about how 3D configuration can elevate your eCommerce website, get in touch with Expivi’s team.