Vespucci Nederland is a Dutch reseller of the highly popular Vespa scooters. They offer the full model range of Vespa and differentiate themselves from the competition by offering numerous customization possibilities combined with value added services.
Vespucci: personalize bespoke vehicles wih realistic 3D rendering
Present all possibilities for bespoke scooters as a guideline during the sales process
Vespucci Nederland offers a broad range of accessories and paint options for the Vespa product line-up. This gives them a huge challenge in explaining and presenting the end result of a bespoke Vespa towards their customers. They were looking for a digital solution that would allow them to present a digital twin to their customers during the sales process.
3D experience paint, models and accessories in one high-end viewer
By integrating Expivi into their ecommerce platform, Vespucci enables customers to personalize and visualize their bespoke Vespa’s in a unique and engaging way. The product configurator guides customers through a wide range of customization options, including the various models, accessories and paint colors. A high-quality 3D presentation of the bespoke configuration is presented, allowing customers to experiment with various design combinations. The solution includes a real-time pricing functionality informing customers of the total price of their configuration.
Improved buyer journey and traffic to showroom
- Enhanced customization experience: The real-time visualization of the chosen options during the sales process allows customers to perfectly explore all the possible combinations and options in real-time. The realistic rendering of the end result allows customers to make informed decisions providing confidence before placing a final order.
- Increased sales and conversion rates: The interactive and playful nature of the configurator created a unique and engaging buyer journey. Customers are more likely to make a purchase. Vespucci Nederland experienced a notable increase in upsell and sales and a higher conversion rate after implementing the Expivi 3D configurator.
- Reduced Errors: Expivi’s 3D configurator enables Vespucci to reduce errors. The configurator provides accurate digital presentations of the vehicles, ensuring that customizations chosen by customers are perfectly aligned with the delivered vehicle eliminating misinterpretations or misunderstandings that can occur with traditional methods.
Improved quotation process
Vespucci is now able to generate quotes automatically with the 3D configurator, saving time and money for sales representatives.
Improved customer experience
The interactive 3D visualization increases the customer experience by showing realistic renderings.
Increase up-sell and cross-sell
Customers are able to select options and accessories in the 3D configurator, increasing the average order value.
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